Thelins Konditori

Thelins was founded in the early 1900s and since then has always had a commitment to providing the highest quality products and customer care. There is 15 stores and a stone oven bakery where everything is made from scratch. The Stripes are inspired by an old wallpaper that was found in of the oldest Thelins stores. By modernizing the wallpaper the the stripe gave Thelins a clear identity that any customer can recognize. The project was made during my time as a designer at Lobby Design.

ClientThelins KonditoriServicesLogotype, IdentityYear2015